Biography

I started my UX/UI exploration about 6 years ago. I was including interfaces and designing apps with my product concepts to create complete experiences. I didn't know what I was stumbling upon. I was doing what was fun and followed my heart. I realized UX/UI existed when I had a Human Factors class and my teacher, John Kaloustian, introduced me to the world of User Experience. For that class, I created a POS system for the a light rail system in Michigan. That project made me feel like I finally found something I was passionate about and I wanted to never let go of that feeling. 
I'm a designer who considers end-user's needs first, second, last and every stage in between. I'm very passionate about creating experiences that actually solve the pain points of an experience with a product (or touchpoint). It's not enough that it looks pretty, that's cute. For me, it has to work, and work efficiently enough to make life easier on the user. When I do projects, I am immersing myself in the world of the user (or family) who I'm targeting. I don't use target markets. I put a group of people into "families" and I do research on that family's values, their rules, and the characteristics that makes a person a part of that family. I'm only designing for the family of people that the concept is for, I'm not designing for the masses. 
I had two internships. At Visteon, I helped develop new automotive experiences that incorporated present and future technology. At Pocketsquare, I worked on HMI interfaces and developed brand identities for start-up companies they were partnering with. 
I previously worked at Hungry Howie's as their UX/UI designer. I was responsible for the design and experience of all of their digital consumer touchpoints (websites, mobile apps, etc.). I designed the Howie Rewards App, and their franchisee facing application HOME. Howie Rewards premiered in a Superbowl Ad for Superbowl LI. There are a few other projects I have designed but they haven't been publicly released as of now.
Also, I have had the pleasure of working for a Fortune 10 company, United HealthGroup. I worked as a contract for Optum as a UX/UI designer. The work I received here was a lot more UI focused and consumer interfacing. 
Personally, I worked with Will Hitchcock, a software developer at Ambassador to handle McCrea Deezer debut album release, LAIKI (Life As I Know It). We created his website and promotional products to help promote his album on social media. 
I'm interested in taking a new full-time career opportunity as an UX/UI Designer. 
I'm always looking for new freelance opportunities as a UX/UI designer or a design consultant for a product or brand. 

You can contact me at: me@dshawne.com
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